As machines grow smarter, we strive to make interactions more human-like and easier to use. Conversational design is more than writing a script. It involves critical thinking and combines various fields of UX including interaction design, voice UX, copywriting, user interface design, visual design, and system architecture.
Learn from experts on how to streamline search and make it easy for the user to accomplish tasks with conversation design.
5:45 PM Doors Open
6:30 PM "Designing Voice UX for Car Interfaces" with Chris Liu
7:00 PM "Everything You Ever Wanted to Know About Conversation Design..." with Cathy Pearl
7:40 PM Contest by CloudApp.
Bring your laptop, install CloudApp and play a game with us! Win an Oculus Go or a Kindle Paperwhite!
8:00 PM "The State of Conversational AI" with Mariya Yao
Conversation design is powerful because it gives the user a direct path to find what they are looking for. In this presentation, Chris will teach you key design principles to consider when designing a conversational interface for a car. He'll show you how to navigate the user, keep their attention, and repurpose design patterns for consistency and clarity.
The term "conversational interfaces" is thrown around a lot these days, but what does it actually mean? Will we soon be having conversations with everything around us, like our toothbrushes and trash cans? What's the difference between a chatbot and a VUI? How do we build these highly interactive systems in the right way?
This talk will tell you what Conversation Design is and some of the best practices to make sure we get it right.
Mariya Yao will give you a technical overview & review of current state-of-the-art deep learning & NLP tactics for chatbots and conversational interfaces. You'll aso learn about product UX / design tips for crafting customer experiences around current limitations in conversational AI.
Mariya will cover recent research papers, metrics and lessons from live products, and also a review of conversational AI platforms available for enterprise usage. The target audience is product leaders, technical executives, and designers and developers involved in the crafting of customer-facing conversational experiences.
Cathy Pearl is Head of Conversation Design Outreach at Google, and the author of the O'Reilly book, "Designing Voice User Interfaces". She's been designing and creating Voice User Interfaces (VUIs) for nearly 20 years and is passionate about helping everyone make the best conversational experiences possible.
Past speaking engagements include Cannes Lion International Festival of Creativity, O’Reilly Bot Day, and Voice Summit. Previously, Cathy was VP of User Experience at Sensely, whose virtual nurse avatar helps people stay healthy.
She has worked on everything from programming NASA helicopter pilot simulators to designing a conversational iPad app in which Esquire magazine's style columnist tells users what they should wear on a first date. She has an MS in Computer Science from Indiana University and and BS in Cognitive Science from UC San Diego.
Chris has many years under his belt working as a designer in various capacities in a wide array of industries, from enterprise software to consumer products. Chris currently works at Mercedes-Benz R&D North America working on car UX and advanced concepts. You can find him on Twitter at @machinehuman.
Mariya Yao is chief technology and product officer at Metamaven, a company that intelligently automates revenue growth for global companies like Paypal, LinkedIn, L’Oréal, LVMH, and WPP. She’s also editor-in-chief of TOPBOTS, the largest publication and community for business leaders applying AI to their enterprises, a Forbes writer covering the interplay of human and machine intelligence, and coauthor of Applied AI: A Handbook for Business Leaders, which she launched onstage at CES 2018.
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What are my transportation/parking options for getting to and from the event?
There is street parking and nearby garages available in Downtown San Francisco.
How can I contact the organizer with any questions?
Email Andi Galpern at andi@cascadesf.com
Can I request a refund?
All tickets are non-refundable and available on a first-come-first-serve basis.
